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Top 5 UK Bloggers & Influencers and Ways they Make Money in the United Kingdom

Some of the best UK bloggers & influencers we present in this top 100 Bloggers List are not only well-known, established people that run powerful blogs and online presences, catering to thousand and even millions of followers with their blog and social media content, but can also be considered internet entrepreneurs – and you will see why and how.

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With English pop culture, fashion, food, sports and so much more, the top UK Bloggers offer something that’s incredibly unique. They entertain and inform their audience with their uniquely curated online media content and often being a celebrity/socialite and blogger/influencer go hand in hand.

Blogging has gained immense popularity in the UK over the years and nowadays, there are thousands of regular bloggers to be found, utilizing various online channels like YouTube, Instagram, WordPress, Facebook, Twitter where they accumulate a massive following of thousands to millions. They thrive on various niches from lifestyle, beauty, fashion, travel, food, tech reviews, gaming, you name it!

Many become digital entrepreneurs with their blogs, earning an income via their internet platforms and are able to lead the digital nomad lifestyle.

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In our list all UK Bloggers and Influencers are judged and ranked by the followers they amount on their web presence such as their social media profiles as these statistics are widely and openly available to the public, however they are volatile and represent the data that was available at the time of publication. If you are interested in discovering how much regular web traffic they attract, you can use SEO analytics tools, however some are not free to use.

The 100 Top UK Bloggers list kicks off with the most influential ones with the most followers. We break it down for you, so you can see the difference between bloggers having millions, hundreds of thousands, thousands and hundreds of followers. So, we offer you an overview of the so-called macro- and micro-influencers so you can compare and be inspired.

We analyse their strategies to market themselves and how they use their blogs and web profiles to reach and attract many visitors and followers, increase their following and with that their influence and net worth. We look at different monetization techniques and blogging tools and how the bloggers integrate and use them. See how they make money with blogging by creating unique websites and web content that benefits their online ventures. Learn about different online marketing techniques for monetization like affiliate marketing, sponsorships, paid reviews and other ways to earn as a blogger.

UK Bloggers with Millions of Followers – The Superstars

1. Richard Branson

When you hear the name Richard Branson you immediately think of the rich billionaire owner of Virgin. What you may not be aware of is that he has a blog where he shares business secrets with readers very successfully while also showing his private side as a family man. His children’s blogs are also featured as they are themselves entrepreneurs just like their father. All his companies are listed and his blog articles are mostly related to his business activities, indicating that he sues his blogs mainly to support his businesses rather than trying to earn directly through them.

Blog: https://www.virgin.com/branson-family/richard-branson-blog

 

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Twitter: 12m Followers

Facebook: 3.2m Likes

Instagram: 4.3m Followers

 

2. Zoe Sugg

Zoella covers all lifestyle topics from styling, beauty and shopping, among others regularly lined up for you. She has such a huge following and her background in interior design gives her invaluable insights that she shares on her blogs. She also sells her own products on her blog via the “Shop Zoella” section where fans can purchase her books, accessories and more. Her strongest following is on her Instagram, which is why it is featured on her blog too. Apart from selling her own beauty product range now, she reviews other beauty products and likely earns commissions for such.

 

Blog: https://zoella.co.uk/

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Twitter: 198k Followers

Facebook: 1,402 Likes

Instagram:  9.1m Followers

3. Adnan Ebrahim

Adnan Ebrahim, founded the blog Car Throttle in 2009 and it has grown to become the number one site for young car enthusiasts. It is dubbed the ‘BuzzFeed for cars’, and consists of a community where people with a passion for cars, who call themselves ‘CTzens’ are connected. As the preferred online portal for millennial car fans, the blog’s editors produce car reviews and content with car news from around the world. The website has now become part of dennis publishing and offers various brand campaigns, sponsorships and advertisement campaigns as well as selling their own merchandise in the web shop.

Blog: https://www.carthrottle.com/

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Facebook: 6.7m Followers
Instagram: 1.6m Followers

4. Joe Wicks

Joe is a professional body coach that will help you on your journey to achieve your fitness goals. He shares his fitness and nutrition tips on his personal blog and sells his training program and app on it. He has also added his books, links to his YouTube Channel and Podcasts. Interestingly, he does not feature his Instagram on his blog, where he has the most followers. But it is clear that he mainly earns from his own products and publications.

Blog: https://www.thebodycoach.com/

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Instagram: 3.9m Followers

5. Tanya Burr

Tanya is a fashion blogger who often posts photos of her travels showcasing her fashion brand and style. Her outstanding passion in fashion has seen her active online from 2009; she’s landed acting roles in various films as well as a goodwill ambassadorial role with the UNHCR. Her personal blog simply features her Instagram feed with images of her, which clearly shows where her main source of income lies, which is likely through affiliate marketing and paid sponsorships.

Blog: https://www.tanyaburr.co.uk/

Twitter: 2.7m Followers

Facebook: 689k Likes

Instagram: 3m Followers

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